MEGA CAR SHOW & FAMILY FUN DAY 2018

In 2018, Redsteps coordinated the MEGA Car Show & Family Fun Day with Car Megamart for its third year running. Redsteps has been working on multiple aspects of this event since its inception. This year was the most successful Car Megamart event to date.

Redsteps coordinated the MEGA Car Show & Family Fun Day social media, Facebook advertising, artwork, family zone including: a face painter, kids activities such as rock climbing wall, bungee trampolines, a trackless train and a jumping castle, an auto market, a family market, live music and amenities for the public. Redsteps also liaised with Melbourne Old School Cruisers who brought the attendees a range of classic and vintage cars to have on display.

Other activities at the event included food stalls and vans, fire truck displays, the Young Veterans and their Army cars for the kids and free showbags.

EVENT MANAGEMENT OF MEGA CAR SHOW CAMPAIGN

• Risk management plan
• Briefing of all stakeholders for event
• Event run sheets
• Networking and liaising with sponsors
• Sourcing and managing all entertainment, including all kids & family activities and the live band
• Billboard advertising
• Coordination of market stalls
• Coordination of printing
• Email communication (EDM)
• PR and online event listings
• Event day bump in and bump out
• Post-event promotion
• Post-event reporting
• Market research and surveying of guests

RESULTS

• Over 5,600 people at the event
• Over 650 classic cars on display
• Facebook event page reached 255,900 users
• Over 9,700 users interested in attending the event

Redsteps would like to thank all stakeholders and sponsors for their support and help in the successful run of the day.

Read the Pakenham Berwick Gazette article here: https://pakenham.starcommunity.com.au/news/2018-10-24/classic-cars-on-show/